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Amazon Rufus AI for sellers

How Amazon’s Rufus AI Is Changing the Way Shoppers Discover Products

Scrolling through Amazon does not feel the same anymore. A few years ago, most people typed short product names, compared a few listings, and picked whatever looked decent. Now, shoppers are asking longer questions, looking for personalised suggestions, and expecting Amazon to “understand” what they actually need. That shift is becoming more noticeable with Amazon’s

Why Are My Amazon PPC Ads Not Converting?

Amazon PPC is an advertising platform made for Amazon sellers to promote their products and brands. It works on an auction style by which the advertisers bid on keywords and ASINs and uses the pay-per-click system. As an advertising tool used in the world’s biggest e-commerce, it surely has its

Promotion World Winner Announcement

PromotionWorld recently announced the list of awardees for the Top 10 Best Search Engine Marketing (SEM) Company for March 2023 on their website. As a company, PromotionWorld focuses on providing helpful information on the leading industry leaders and their services. This annual award seeks to name the best companies in

What is Amazon DSP?

What Is Amazon DSP? Amazon DSP is an advertising platform designed to enable businesses to reach their target customers on Amazon.com, Amazon-owned sites, and other chosen websites.       DSP or Demand-Side Platform uses Real-Time Bidding (RTB) technology and data-driven algorithms to display ads in front of the desired audience at

amazon marketing agency clutch

Top Reviewed Digital Marketing Company in Greece by The Manifest

At Lezzat, we believe in an honest and data-driven approach to marketing, and our client satisfaction speaks for itself. In every project we work on, we bring our passion and professionalism to each of our clients, big or small, wherever they are based. We are proud to be recognized by

Brand Registry On Amazon

How To Join Brand Registry On Amazon: 3 Simple Steps To Follow

Amazon Brand Registry holds numerous benefits for companies that own their brand. Not only does it make you appear more legitimate, but it also gets you well on your way to A+ content. As an Amazon marketing agency, we’re often asked about the benefits of enrolling on the Brand Registry.

5+1 Amazon Translation Tips for your Listings

5+1 Amazon Translation Tips For Your Listings

For companies, Amazon sellers or vendors who want to be successful with their products on Amazon marketplaces abroad, it is important to understand how they need to optimise Amazon translation and present their listings for the respective markets.  A good translation is crucial in order to stand out from market

Amazon FBA

10 Tips For FBA Sellers To Maximize Profits

Using Amazon FBA services has numerous benefits for FBA sellers. It gives you access to an established logistics network, which can make a big difference to your sales. As with anything else, being an FBA seller requires planning and commitment. As a full-service Amazon marketing agency, Lezzat helps develop seller

What Is Amazon Vine: How Does It Work And Is It Right For You?

What Is Amazon Vine: How Does It Work And Is It Right For You?

Amazon Vine program has the power to turn your product from an unknown entity into a trustworthy sale, but how? This answer is with the help of thorough early customer reviews. You must meet certain criteria to enrol in the Amazon Vine service and fulfil specific product requirements. As an

Amazon A9 Algorithm

Amazon SEO: A9 Algorithm Total Guide To Increase Your Product Ranking

Algorithms rule almost everything we do online, and for Amazon SEO, the Amazon A9 Algorithm is no exception. Luckily, with a bit of information, it’s perfectly possible to turn this to your advantage to optimize your Amazon SEO strategy. In this guide, we’ll cover all you need to know about

five-star partner on Clutch

Lezzat Keeps the Five-Star Streak Alive on Clutch

It goes without saying that earning great feedback is important for any vendor — may they be a B2C or a B2B company. We at Lezzat, an Amazon Marketing Agency, understand the importance of great customer feedback – as we are Amazon sellers ourselves. Headquartered in the heart of Reading,

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Amazon Listing Impressions and Revenue

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